Errors in web pages that frighten your customers

Errors in web pages that frighten your customers

Is your website achieving the goals you set when you created it or are you scaring off your potential customers? In this article I have made a compilation of some of the most frequent website errors that may be negatively influencing the success of your site.

Your website is not responsive

We are increasingly surfing the Internet from a variety of devices. That is why nowadays it is essential that your website works perfectly on all types of screens and devices. This means that the content must adapt to the format of the screen from which they are visiting your website, whether it is from the desktop, a laptop, a tablet or any type of mobile phone. To do this, the elements must be repositioned or shown or not, depending on the size and proportions of the screen.

Your website is too slow

The speed of loading your website is a very important factor that influences the rate of abandonment, people who try to visit it, are frustrated by the excessive slowness when loading content and leave without even having seen them. That’s why Google gives priority in its ranking to websites that have optimal loading speeds. A very slow loading speed has a very negative influence on the experience of the users of your website and will make it difficult for you to reach your goals.

Your website has a very outdated design

The design of your website is also very important when capturing and maintaining the attention of your visitors. A modern design, according to the latest trends and attractive, will help you to engage visitors and bring their attention to the content that interests you most. If, on the other hand, you maintain an out-of-date design and do not take into account the latest innovations introduced thanks to the result of studies on user experience, the effect may be the opposite. Maybe it’s time to consider a web redesign.

Your website hangs up often

We say that a web page crashes when it stops being available for various periods of time. In other words, your website disappears momentarily or even for a few hours because the resources of your server have been exceeded. The resources can be exceeded because you have taken up too much space or because you have received more visitors than your hosting plan can support. This is an issue you should keep in mind when choosing a good web hosting provider. You must make sure that the resources of the hosting plan you choose are up to the needs of your website.

We say that a web page crashes when it stops being available for various periods of time. In other words, your website disappears momentarily or even for a few hours because the resources of your server have been exceeded. The resources can be exceeded because you have taken up too much space or because you have received more visitors than your hosting plan can support. This is an issue you should keep in mind when choosing a good web hosting provider. You must make sure that the resources of the hosting plan you choose are up to the needs of your website.

Your website is too complicated

An excessively complex website full of information can be a real nightmare when it comes to finding what you are looking for. Always keep in mind usability when designing the structure of your website and make it easy for your visitors by showing only the contents they are interested in, where they expect to find them and in an easy and clear way. Simplifying the design of your website is one of the best ways to make the content clearer and more discoverable by the people who visit it.

It is not clear how to contact you

If you have a website it’s because you want visibility and your potential customers to contact you. But if the contact information is not clear and visible this can cause a rather irritating experience for any user. This information must be present in several places on the web and visible from any page. Usually there is a link to the contact page in the main menu and in the footer. But if the purpose of your website is to be contacted, then consider including this information in even more places, don’t be afraid to be repetitive. It’s about making it easier for your potential customers.

The texts on your website are empty or too commercial.

We often fall into the error of filling our website with empty texts with high commercial content with which our customers will hardly feel identified. Out of ignorance, we tend to hide behind big words that say nothing with the idea of offering a more professional image. But the reality is that the texts that work best are the most authentic and sincere that speak directly to the needs of our potential customers. Here are some tips on how to write better texts for your website.

The images on your website are of poor quality

One of the most common errors in web pages is underestimating the importance of the quality of the images we use for their design. The images must be there to complement the meaning of the texts of your website, they must have a clear function. It is not useful to simply select some “nice” images and apply a filter with the mobile so that their defects are not noticed. The images on your website help to tell the story and to create your brand.

Leave a Reply

Your email address will not be published. Required fields are marked *